Experimenting: Google search engine ranking and dot tel subdomains

Quote from a forum reader (Telnic forum):

i am doing everything to support .tel till the end as much as i can, that's why i have started building directories which are already high ranked just to give you another example

Buy Classic Arts :

http://www.google.ch/search?q=buy+classic+Arts&ie=utf-8&oe=utf-8&aq=t&rls=org.mozilla:en-US:official&client=firefox-a

Buy Classic Paintings:

http://www.google.ch/search?hl=en&client=firefox-a&rls=org.mozilla:en-US:official&hs=bYj&ei=BYMvS9K3E43o7AP0692JBg&sa=X&oi=spell&resnum=0&ct=result&cd=1&ved=0CAgQBSgA&q=buy+classic+paintings&spell=1

Classic Personalities :

http://www.google.ch/search?hl=en&client=firefox-a&rls=org.mozilla%3Aen-US%3Aofficial&hs=0Zj&q=Classic+Personalities&btnG=Search&aq=f&oq=&aqi=


My quote:

Interstingly, your subdomains get very well indexed by Google, if you make smart usage from the header section of your subdomain, by fully using the header potential and space, and repeating keywords, the way they are suposed to be used in the search bar. For example you used four times "Classic Arts" in your header, for the subdomain http://arts-and-paintings.classic.tel/, and by searching for the term "buy classic Arts", your subdomain is listed on page one, at position six.

Respectively: The number of keywords in your header is 9 times "Classic", and 3 times "Arts", but also in addition, 2 times "Art", which might be equivalent with "Arts", and therefore, it would be like 9 times "Calssic" and 5 times "Art/s".

Same thing, with the search term "buy classic paintings", where the number of keywords in your header is 9 times "Classic", and 3 times "Paintings" , and the subdomain has position eight.

Conclusion: The more keywords in your header, that match with your search terms, the better is your ranking by search terms.

Lately, I read a forum post in a .mobi forum, and a member said, that subdomains would not get well indext by Google, and would not get a page rank.

However, the examples from Shahid show us, that .tel subdomains get well indext by Google, if we put enough relevant keywords in the header section of the interface.

About searching for "classic paintings":
I assume, that if you would write for example 20 times the word "Classic", and 20 times the word "Paintings", your .tel subdomain would rank even better, than if you "only" write 9 times the word "Classic", and 3 times the word "Paintings".

"Classic Personalities" even ranks better: Let us check out, why:
Here we have 3 times the perfect match (keyword with search term) "Classic Personalities", and ... - yes, that's already it!

Conclusion:
It is absolutely amazing, how one can rank a .tel subdomain so high. Doing it by simply multiplying the number of matching keywords in .tel domain header section.

So I am certain, that if you have a .tel domain and any other domain. which are a related pair/couple, you can simply improove your search results / search engine ranking of that other domain (or its subdomain?) by entering the ideal keywords, and multiply them, and that you see, that the keywords match with common search terms.

To be able to proove my theory, I would have to experiment with my own .tel domains and their keywords.

I wonder, if .tel subdomains rank better in search terms, than subdomains of websites, that are their mobile version (for example: mobile.classic.com/personalities versus personalities.classic.tel).
Respectively, the mobile version of a website would be a subdomain of that website, and not a redirected page (mobile.classic.com versus classic.com/mobile).
The .mobi community agues, that a .mobi website gets better indexed by Google for page rank, that a mobile subdomain.

Looking at all these aspects and szenarios: domain versus subdomain, and mobile.company.com versus personalities.company.tel, the reason why a .tel subdomain might rank better, for reasons of keywords, might simply be because it is using a other technology via direct information storage and exchange within the DNS.

And then the final conclusion could be:
A .tel subdomain ranks better than any other subdomain, if you make proper usage of your keywords, and the .tel technology will do the rest (DNS).

Or in other words: Not using your keyword potential properly, would not be benefitting from the .tel technology (or the ".tel power"/DNS). And you would be quasi giving away Google ranking positions to other domain owners (in cyber space), that you would of been glad to have your self.

Possibly the examples and hints from Shahid are helping us see this advantage that .tel domains have, compared with other domains, especially their subdomains.

Well, best thing would be, to try it out your self, and do a bit of experimenting with subdomains and their keywords, to see if you can improove your search ranking that way. Post us your results and feedback!

Is there a confusion?

If you would compare what the registry of the dot tel domain has done for its domain and community within the first year, and what other registries have done in their first year since the launch of their domain extension, than you might be able to conclude and see, that this is simply outstanding and extraordinary. And no other registry and community has made so much effort before, to develope and market its domain within the first year since launch.

I guess that marketing of a mobile domain, has to be done in a similar way a for example as it was done for the iPhone.

.Tel should look upon dot mobi (.mobi), as its brother, because, as far as I know, it is the only other mobile domain that exists. If you will, it is also early days for dot mobi. Wheras dot mobi offers nothing else, than its domain extension „.mobi“ (but which might be very fine, too), the dot tel domain does not only offer its domain extension „.tel“, but also a practical and useful interface, where you not need to have a website, or any hosting, which means, also, that you save money on webspace and the cost for hosting.

We got to learn from our "brother" (.mobi), about the good and the bad, about the pros and cons.
Despite all the negaive talk and the naysayers: Dot mobi is still there, alive, has a demand for it, and gets sometimes some very nice prices at auctions.

Furthermore: Same as with .tel, there are a lot of people who don't get, what .mobi is about, and why a registry had lauched it, and why it has a lot of companies that are backening it financially.
For many things, .mobi won't be able to be of much use, but in some other situations, it is the perfect solution.

Neither .mobi, nor .tel is probably the „one size fits all solution“. But it might fit, for you, or for him, or her. Just tell them about it, and why it might fit and suit them.

Personally, it think, you either have a love affaire with a name or/and extension, or you don't:
Some names with „.com“, or with „.mobi“ just look darn good. I am not sure, about if a name looks better, if it has „.tel“ instead of a country extension, etc., but it sure will feel darn good.

So that is where .tel will have to be good at: At providing a great feeling and experience.

As we all know: „.com“ stand for „commerce“, and „.mobi“ stands for „mobile device, or mobil phone“. But „.tel“?...: Can you go to your telephone, and use „.tel“? However, „.tel“ means „telecommunications“. But if there would be a person having no clue about the meaning of „.com“ he could think as well, that „.com“ meant „telecommunications“. Why not? Or should it be more like „.comm“ for „communications“? - Commerce, as well as communications start both with "com", and "com" could therefore also stand for (tele)communications, if it had not been promoted for the cause of (e-)commerce.

Anyway: „.tel“ might confuse some people with its extension, because they might not be able to figure out, for what „.tel“ is supposed to stand for.

It might be easier for them, if they get a chance to look at a .tel page.

You could even go so far, and say: Well, if you wan't to put it right, according to common sense, than „.mobi“ should look like the dot tel domain. Because „mobi“ stands for mobile and telecommunication.

Imagine, if „.tel“ had only its extension to offer, like „.mobi“...: People would have to develope a mobile version of their website, and change their „.com“ extension for a „.tel“ extension.
This might have even worked better than with the extension „.mobi“ (if .mobi was .tel, and .tel was .mobi).
- If the extension ".mobi" hadn't been already taken by a other registry, would of possibly Telnic chosen that extension for its interface, that was designed mainly for mobile purpose? Would that of made more sense, having the mobile and electronic business card named "company.mobi", instead of "company.tel"?

However, I think it is just important, that users know, for what „.mobi“ and „.tel“ stand for, and how they can be used in the most efficient way. So that it will then be up to them, to decide, if they could benefit from such a extension/domain, or not.

As we concluded: „.com“ or „.tel“ could quasi stand for anything (communications or telefon, etc.).
The strength of the „.mobi“ name might just be, that people are most likely to easily figure out, that the domain name with such a extension is for mobile devices. Maybe even soon, for smartbooks (smaller mini laptops, that are smaller than netbooks).

Why is „.tel“ not better named ".tele", or „.teleco“, or „.telecom“ (dot tele, or dot teleco, or dot telecom)? - Would there be less confusion? Is „.tel“ confusing?
„.Tel“ probably will mean nothing to the user, until he gets his hands on .tel, and realizes, how awsome this „.tel“ is.

With the registries themselfs, it is also a case fo "first com, first serve" (served by ICANN), because the extension ".com", as well as ".mobi" would of been perfect for the electronic business card that Telnic had launched a year ago. However, as soon as a extension is properly branded and marketed, it will work, no matter, if the extension makes sense, or not, for its cause and usage (see the dot com domain, after a period of twenty five years). Because ".com" could mean this, or that, or also that. Who thinks, every time he uses a ".com" that it means "commerce"? - The only thing they know, is that they can do business with that domain, and that it is not a non-profit website, like you can find under a domain name with the extension ".info", ".museum", etc.
.
So, what is the message?:
We got to get people to know, for what the domain name extension ".tel" stands for, and they might want to take a look at it. Otherwhise they might say: "Why bother and do "try and error", and possible waste some time? After all: Isn't it ".mobi", that is for mobile phones? Is there something else, as well?" - Tell the world...
.
But seriously, folks: The DotMobi registry and Telnic better make some sort of a deal..., becaus the one registry has the name, and the other one has great functions and features, and will have the looks (very soon).

It is not the first time, that two important companies have merged together, to be more successful, in hard economic times, and in a market with a lot of competition, etc. - All those mobile phone users, and the potential ones to come: We don't want to confuse them, but we want to give them something, that they can use, and that is easy to get and to use.

Merry Christmas!

SEO On A Budget

View more documents from hasseily.

Créer son domaine .tel en 10 étapes

View more documents from ToutPointTel.

Before Transformation:

After Transformation:

New dashboard features for controlling your .tel domain

New function for the folder part of the .tel dashboard:

Changing names of subdomains:

Excursion:
About foders:

Folders functionality expands the navigation capability of your .tel domain.

If you have a lot of contact points, you probably want to spread them on several pages. This will provide a better visibility of your contact details in mobile devices with small displays. In this case, you should use the Folders option to logically group the contact information – like business details, favorite links, social media sites, professional information and more.
Technically, a folder is a sub-domain of your .tel domain. You can set a direct link to it.
Entering your folder name:
Enter the folder name. You can enter only letters, digits and hyphens in the subfolder name. A subfolder must contain at least one letter and its minimum length is 3 characters. The links to the folder in a browser will have initial capital letters and any hyphens will be converted to spaces. For example "my-business" will be visualized as "My Business". Once you are ready click on the Save button.
The Dashboard will only show the first level of sub-folders. If you want to view a deeper folder level, click on the corresponding subfolder. The contact information under the subfolders can be managed in the same way as under the main fodler.

End of Excursion.

Telnic has included a few more functions for de folders part of the dashboard:
They are only minor changes, but they can simplyfie handling nevertheless.

One is now able to change the the names of the subdomains at one single area of the dashboard.

When you hover with the mouse over the list of subdomains, you get to see icons, such a a pencil and a waste bin, with which you are able to do the different tasks.

You have to be very careful, with the deleting function:
In order to delete a folder, hover the mouse over its name and click on the Delete link. By deleting a folder you will permanently remove all of its sub-folders, the contact details and the corresponding items.
Accidentically deleting can have some serious consequenses...
Therefore, it would be wise, to have backuped the .tel domain before (for example, by using the .tel tool tel-machine, and its backup function).


New function for the .tel dashboard:

Changing the title of your .tel domain:

Till now, the domain name on the TelProxy of a .tel domain was quasi „given“, and pre configured, and corresponded with the name of the domain.

Now you are able to customise that title/name, and have 255 characters provided.
Which allows you to make a extensive title for your TelProxy.

According to the complexity of your title, the font size will be automatically adapted.
For each 10 character words, there will oviously be a own CSS tag: One for maximum 10 characters, one for 20 characters, one for 30 characters, and so forth...
The longer the title, the more the font size shrinks,
Furthermore, there will be implemented a sub title, with the same name, as your domain name.

Because the title of a TelProxy is important for search engines, as well: with this possibility, you have another SEO option, respectively, more SEO potential.



New function for the .tel dashboard:

New contact types:

The list of contact types, has been extended, as well, here:
Telnic only mentioned, that there is a new type of „user“...:
With this option, one should be able to, for example, deposit his username for online services or games, and can add a short comment, as well.

I did notice, when I over saw eveything, that there is also a typ, so called „Info“: Either, I had over seen that, up and till now, or it had been added, as new, as well.

For me, this typ is so far of interest, because one can integrate further text in to a .tel domain, with this. This text (maximum 255 characters) can be displayed on the TelProxy, according to your preferences.
With this feature, you have another option: next to integrating keywords, to integrate text on the TelPoxy.

Advertisements within .tel, with "TEL-Advert": A extension toos of TEL-MACHINE.

Dot Tel News:

Advertisements within .tel, with "TEL-Advert": A extension tool of TEL-MACHINE.

TEL-MACHINE.com is offering a new tool extension for its users: TEL-Advert.

In August, Telnic presented a new format for advertising within .tel domains:

With help of this extension, Telcic allows every .tel domain owner to create advertisements on his TelProxy.

This was difficult to achieve, because of technical restrictions.

The TEL-MACHINE team has taken a closer look at that feature, and recognized, that there would be more technical skills needed to achieve the task, than the average .tel user has.
Respectively, Telnic assumes, that the users that want to set up their ads, have enough technical knowledge and skills, to be abel to read, understand, and follow their instructions for advertisements within .tel, as well as to be able to achieve the task.

Fact is, that a majority of .tel domain users, are lacking those skills. Therefore, the team of TEL-MACHINE has decided, within reasonable time, to make a extension tool to integrate in to TEL-MACHINE.

1.)
The handling of this extension tool „TEL-Advert“, is very simple:
In a first step, you create your advertisement:
Next to the information about title, the text of the ad, the URI, as well as the URI label, you can also use as many key words, as you like.

2.)
Furthermore, you have the possibility to activate a payment process, where you can give in a price per click, according to your requirements.

3.)
In a second step, you are able to set the positon for your ad on your TelProxy, via „drag and drop“.

4.)
Also, you are able to define, on which of your .tel domains, you would like to have the advertisement displayed.

5.)
In addition, one can choose, if one only wants to have ads displayed, on single subdomains, or on all existing domains.

6.)
Furthermore, one is able to select from a bigger choice from advertisment types, such as standard advertisment types, or a modus by random selection, and switch between both choices.

Example:
Within the header area, according to the Telnic options, you can only have maximum 2 advertisements displayed.
But, with the new method, if you simply select a bigger amount ads for the advertisement fields, and display them in the header area, then the advertisement will show up on your TelProxy according to to „automatic random selection“.

7.)
After all advertisements have been created and displayed, it takes about twenty five minutes, till the advertisements are visible on the TelProxy.

A process, which would go quicker, is not possible, due to technical reasons.

With this system, you are also able to modifye, deactivate, or delete a selected advertisement.

Conclusion:

The extension tool for TEL-MACHINE: „TEL-Advert“, completes the pre-existing services of .tel domain tools of TEL-MACHINE.com.
There will be more functions to be added to TEL-MACHINE, soon.

Comments:

This is a official Newsletter from the developers of TEL-MACHINE, and has been translated by Alexander Schiesser, developer and owner of Telcommerce.biz, a commercial .tel domain name directory.

Thank you, for your kind attention.
.

How To: Advertise within your .tel domain

.
Live Example:

http://www.hotele.tel

Update:

1.) Download Telhosting_Client.php from the Telnic developer site.

2.) Use a PHP code to enter a TXT ad, according to the sample PHP code.

3.) Insert PHP code / advertisement TXT record in Telhosting_Client.php.?
Insert username and password (for your client.wsdl file), as well as your domain name,
within the adverstisement TXT record PHP code:

4.) NOTE: THIS USES A LOCAL client.wsdl FILE AS EXPLAINED IN THE
Telhosting_Client.php DOCS
$config = array();
$config['login'] = 'INSERT_USERNAME_HERE';
$config['password'] = 'INSERT_PASSWORD_HERE';
$config['wsdl'] = './client.wsdl';
$domain = 'mydomain.tel'

Follow the instructions in the Telhosting_Client.php script:
With PHP, you MUST download the client.wsdl file from your provider, modify it a little bit, and then things will go fine. This information is contained at the top o the Telhosting_Client.php script.:

* 1. Download the client WSDL from YOUR registrar, save it in the same directory as this file and name the downloaded file: client.wsdl
*
* 1.5 Don't know where your registrar put the WSDL file? Open an command-line client on UNIX and write: dig _soap._nspapi.yourdomain.tel naptr where you replace yourdomain with your actual domain. Then take either the http or https url and append to it "?wsdl" (so it will end in "...client?wsdl")
* That's the url for your registrar's WSDL file.
*
* 2. Edit client.wsdl -- find the string: "http://www.w3.org/2003/05/soap/bindings/HTTP/" and replace it by: "http://schemas.xmlsoap.org/soap/http". If you don't do that, PHP will throw a fatal error: "SOAP-ERROR: Parsing WSDL: PHP-SOAP doesn't support transport 'http://www.w3.org/2003/05/soap/bindings/HTTP/'".




Example:

Domain:

stead.tel

Ad:

Plumber
24 Hour Fast Response Plumbers
10% Book Online Discount Today!
xwww.ReactFast.co.uk/Plumbers

Preparation:

IN TXT ".tad" "1" "1" "51"
"Advert Title" "Plumber"
"label" "www.ReactFast.co.uk/Plumbers"
"uri" "http://www.reactfast.co.uk" "uri" "=243423543&z=42342343"
"desc" "24 Hour Fast Response Plumbers" "desc" "10% Book Online Discount
Today !"

".tad":
Is the suffix for the text ad, within the ad record.

'owner' => '_ad':
An advertisment is a TXT record with the '.tad' prefix, placed in the '_ad sub-domain' of the current domain, such as '_ad.mybusiness.tel'.
To store a ad record in the '_ad' folder, set its owner within the syntax of the ad record correctly to owner="_ad". This way, you don't need to create a folder separately.

Numbers:
"1" stands for 'version, currently "1" ', the other "1" stands for "displayed at top of the page", and "51" acts as the sort order for each display set.

Label:
Text string up to 255 bytes long. It is the anchor text of the below URI.

URI: Points to the product of the ad.


According to sample PHP code:

----------------

include('Telhosting_Client.php');
$ad = array(
'text' => array('.tad', '1',
'1', '51',
'Advert Title', 'Plumbers',
'label', 'www.ReactFast.co.uk/Plumbers',
'uri', 'http://www.reactfast.co.uk',
'uri', '=243423543&z=42342343',
'desc', "24 Hour Fast Response Plumbers\nLine 2 of",
'desc', "10% Book Online Discount
Today !"),
'profiles' => '_all_',
'owner' => '_ad'
);
// Config
// NOTE: THIS USES A LOCAL client.wsdl FILE AS EXPLAINED IN THE Telhosting_Client.php DOCS
$config = array();
$config['login'] = 'INSERT_USERNAME_HERE';
$config['password'] = 'INSERT_PASSWORD_HERE';
$config['wsdl'] = './client.wsdl';
$domain = 'stead.tel';

// Initialize our client
$client = new Telhosting_client($config);
// Insert some data
$client->store_record($domain, 'txt', $ad);
?>
----------------